A lot has happened and a lot hasn't happened (due to a bout of laziness/procrastination) since our last post, but one of the more recent and significant events has been our new focus or strategy.
Our initial plan was to use web first as our "cash cow", BI as our secondary service and use both web and BI to financially support software R&D and rescue us from corporate slavery. After much thinking and discussion, we will still offer web and BI services, but will not actively pursue leads/customers. If you need something, we are more than happy to look at what we can do for you, but other than word-of-mouth marketing, we are moving on to software R&D.
Our new strategy was brought about from a realisation that our current professions/contracts/jobs do provide a decent standard of living and focusing efforts on software development is more worthwhile due to its potential value. There's a lot of competition in the web sites and applications area, BI entails a lot of heavy "consulting" hours, whereas software can be developed over time without much risk or sacrifice.
